Success Story
How We Catapulted a Barrister to Google’s Front Page
The Challenge
A solo barrister in Auckland urgently needed more private-client enquiries, but his website was hidden deep past page five of Google search results, meaning virtually no one ever saw it.
On top of that, lingering spelling errors and design issues on his website undermined his professional credibility.
Our Strategy
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Showcase Experience with Credibility
We redesigned the website to build trust at first glance – highlighting the barrister’s decades of experience and professional credibility.
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Bring in Clients Immediately with Ads
While SEO ramped up, we launched highly targeted Google Ads on a modest budget – delivering quality enquiries from private clients early on.
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Lift Engagement with Precision Copy & SEO Fixes
Our Master’s-level consultant wrote key headlines and calls-to-action using behavioural principles. We also resolved SEO issues behind the scenes, improving how Google sees the website.
